Humans are innately prone to seeking immediate pressure and avoiding pain evolutionarily. Neurobiologically, temptation causes a rapid surge in the neurotransmitter dopamine, making immediate pleasure more salient and discounts distant rewards.
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Instant Gratification: Definition, Examples, and How To Help
parentingforbrain.com
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These pathways, which rely on the neurotransmitter dopamine, are often referred to as the reward system, but they are also involved in motivation, attention, decision making, and other complex functions. In their studies, Wang and Volkow found that both drug addicts a...
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