CH. 2: The Emotional Connection - Deepstash

CH. 2: The Emotional Connection

Quote: “Vision empowers discipline.”

Action: Create a compelling personal vision—something emotional, not just rational.

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Here’s a sharp, precise, accurate, and fun chapter-by-chapter executive brief of The 12 Week Year by Brian P. Moran & Michael Lennington, complete with inspirational quotes and action plans for each chapter

Similar ideas to CH. 2: The Emotional Connection

Emotional intelligence (EI)

EI consists of four domains: self-awareness, social-awareness, self-management, and relationship-management.

Two daily exercises can help create foundational habits for EI.

  • Brain rewiring. Stating five things you're grateful f...

2. Recognizing the emotional trigger

2. Recognizing the emotional trigger

You might often feel that you have to give back an emotional response to something, someone said. 

You feel you have to project that emotion back on that person at that very moment. But what you really need to do then is to STOP and think first!

The emotional component of stickiness

The goal of making a message emotional is to make people care. Feelings inspire people to take action.

  • The easiest way to make people care is to form creative associations between something they already care about and something they don't care about (y...

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