Workers and Leaders Need To Tell Good Stories
As freelancing is becoming common, people with powerful personal brands have a leg up on getting jobs and being promoted. And personal brands are built on, among other things, telling and sharing great stories.
Stories help us hold attention, remember and persuade. Savvy leaders tell stories to inspire and motivate us as they understand that “what you say” is often moot compared to “how you say it.”
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How to use storytelling to influence and persuade
How to create a compelling narrative
How to structure your story for maximum impact
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