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The concept of anti-goals is grounded in inversionâa foundational mental model that says that complex problems are often easier solved backwards vs. forwards.
With traditional goals, we envision the optimal outcome. We then build systems that willâhopefullyâlead to that outcome.
This is important and necessaryâbut itâs incomplete. Anti-goals leverage inversion to complete the picture.
Anti-goals are the things we DON'T want to happenâeither as final outcomes or along the way.
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What if your dream was to be a musician. And guess what - you did it!
But while youâre touring the world, you gain weight, get addicted to drugs, your marriage is in shambles, and your kids donât recognize you....you won the battle but lost the war.
Anti-goals allow you to win the battle AND the war!
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The arena is the "project" youâre going to be working on.
A few broad categories to consider:
Your arena should be a specific project under a larger category. Itâs the place where youâre looking for achievement, progress, or growth.
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These are your standard goalsâthe desired outcomes from the chosen arena. This should be easy, as itâs familiar.
A few examples of traditional goals:
Clear, big picture traditional goals are important.
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To invert, ask and answer a few questions.
In the pursuit of these traditional goals:
What is the worst possible outcome?
What systems would lead to that?
What daily actions would I regret?
In short, ask yourself what you would view as winning the battle but losing the war.
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Now work backwards to establish your anti-goalsâthe outcomes you DONâT want.
If traditional goals are the rudders that set your direction, think of anti-goals as the map that tells you where the rapids are.
A thoughtful, clear map keeps you on smooth waters.
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Establish Traditional Goals:
Establish Anti-Goals:
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So as you take on your next project, give this framework a shot. Establish anti-goals to sit alongside your traditional goals.
Win the battle AND the war!
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