The Four Simple Questions - Deepstash
The Four Simple Questions

The Four Simple Questions

"When you need to make changes to your behavior, simply ask yourself: How can I make it obvious? How can I make it attractive? How can I make it easy? How can I make it satisfying?" p. 65

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Any habit can be broken down into a feedback loop with four stages: cue, craving, response, and reward. Clear's Four Laws of Behavior Change align with these stages:

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  1. Make it obvious (cue): Design your environment to highli...

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  1. Make the CUE visible.
  2. Make it attractive (more CRAVING).
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To form habits, you must make them obvious, attractive, easy, and satisfying.

  1. Make it obvious. Don’t hide your fruits in your fridge, put them on display front and center.
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